Born and raised in Mirik, Sweety Rai is a Content and Marketing Strategist turning everlasting storytelling into modern digital strategy. With 3+ years of experience in content writing, SEO, and digital marketing at DCMnetwork, a UAE based digital marketing company, she specializes in tailoring data-driven campaigns built on a foundation of transfix narrative and artistry. Her core passion lies in writing stories, and she leverages this skill to create content that goes beyond readability to truly inspire audiences.

Her strategic approach offers an unorthodox blend of creative vision, and analytical skill, honed by her experience in the field and hands-on knowledge on tools like Semrush, Ahrefs, Yoast SEO, GSC, and GA. This allows her to map out and plan innovative ideas while building the technical pathways for success. Fluent in English, Nepali, and Hindi, she possesses a natural ability to weave cultural nuance into her work, ensuring content builds genuine connections across diverse audiences. This commitment extends beyond her professional work, as she actively writes and engages with a reader community on Wattpad under the pen name @theweatheringbeauty.

Driven by the belief that the best content are the ones that leave a lasting impression, Sweety is dedicated to developing strategies and stories that not only empowers audiences, but also fosters meaningful connections